Bar advertising campaign

As much money as the marketer requires should be allocated for bar advertising. The marketing campaign for the bar is planned on the basis of territorial indicators and target audience. It is necessary to determine exactly what areas of the city potential visitors will come from and how they will get there: by car, on foot or by public transportation. In this way, it is possible to understand which ways of influencing the target audience will be most productive.

The opening of a bar can be covered on television or radio. But in general, this business can do without much money for promotion in the media. More attention should be paid to the reputation of the bar and bet on word of mouth. A great role is played by the location in a crowded place, respectively, do not forget about the signage that attracts attention.

It is important to declare yourself in popular social networks. Today, the bar should have its own page or publick, where you can post information about current promotions, discounts on the menu. It is allowed to distribute discount cards to regular customers. Popular establishments that are interested in creating a brand, practice the distribution of souvenir products with the logo of the bar – mugs, t-shirts. It is good if such T-shirts are worn by the staff.

Radler

Bar advertising campaign